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Gamification
Are you a business leader interested in learning about enterprise gamification? Then the Game Changer podcast series exists for you. We suggest you check it out.  And, if you’ll allow us to be biased, start with episode 9.  You’ll listen to host Jesse Lahey and guest Bob Marsh discuss topics like: What the 4 phases of CRM adoption...
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Josh Delisle, VP of Worldwide Sales at Internet Infrastructure as a Service (IaaS) leader Dyn, considers his sales team one of the most inventive and fastest growing in the world. Because Dyn is among the best at powering and managing DNS and email delivery services for millions of clients internationally, Josh’s sales team grew at an amazing rate...
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It’s simple: Competition motivates people. And if you know how to leverage it, that motivation can create serious ROI. That’s part of why the term “gamification” found popularity. Businesses are watching it work. They’re tapping into their team’s competitive nature and improving employee engagement and productivity as a result. We’re hoping that at this point,...
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It was two weeks ago today when we saw the banners on our way into the Salesforce Customer Company Tour in Chicago. And we listened to Marc Benioff talk about what was on those banners. And we even saw it referenced in the conference pamphlet. This idea of being a customer company. So, have you...
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It’s one of those questions we’re used to hearing. We’re asked while working trade shows and attending networking events and even prospecting on the phone. And our answer never changes: No, enterprise gamification is not just for millennials. If it were, we wouldn’t have some of the clients we do. That’s because several of the...
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GSummit 2013 attendees: Interested in how companies like Comcast and the Detroit Pistons have leveraged gamification and CRM (Salesforce) to drive increased engagement and sales? Our CEO, Bob Marsh, will discuss how these organizations were able to deliver the goods using game concepts on April 17 at 5 p.m. on the Main Stage. Just can’t...
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