Month

June 2014
Over the course of your life, you have probably been told the phrase: “It’s not how you start, it’s how you finish.” It’s a good outlook, and for salespeople, closing out the sales quarter with a bang is a valuable skill. Many a goal has been reached with a late charge or epic comeback to go over the top. Perhaps this phrase...
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With the rise of big data, as well as an expanding array of tools and the constantly shifting expectations of modern customers, the nature of the CMO (or VP of Marketing) position has changed rapidly in recent years — from a role primarily championing creativity to one requiring robust analytical and strategic skills, as well....
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Here we are, days away from the end of the sales quarter, and one of two outcomes will characterize everything that happens between now and then: Win or lose. Finishing strong is a quality great salespeople possess; they know what strings to pull when it counts and what’s between them and hitting the mark. But hey, don’t stress...
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In our recent eBook Motivate Your Sales Team by Banning Burnout, we offer some suggestions for things managers can do to help nurture health and wellness within their sales teams. But does encouraging healthy lifestyle choices actually lead to success? Or is a “healthy culture” just something that sounds good but lacks tangible benefits? The reality is, culture and environment are major factors in how teams perform,...
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As a kid, I loved to read so much that my dad says I’d literally read condiment labels for fun at dinner. If he and my mom would’ve let me bring my latest copy of Nancy Drew to the table, maybe I wouldn’t have been such a weirdo. Anyway, today I love reading just as much. So when...
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Critical Challenge, Simple Solution. In a perfect world, sales and marketing teams would be working together like a well-oiled machine, leading customers from one end of their buying journey to the other seamlessly and with a singular voice and purpose. In the real world, it doesn’t always work out this way, and companies are paying...
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