April 2021
As a sales manager, you’re always working to increase sales pipeline more efficiently and effectively. The goal is always to “do more, better” but your sales reps have quotas to hit for the quarter and only so much time in a day. Meanwhile, you have a whole team to keep track of whose performance directly...
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A sales scorecard is not the same as a CRM report. CRM reports show lagging metrics: revenue and other outcomes of your daily efforts. A sales scorecard tracks activities as they’re occurring, giving you real-time visibility into your team’s activity. These activities represent the controllable inputs that drive outputs like revenue. Research shows that goal-setting...
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