This is a guest post by Aaron Ross, co-author of “Predictable Revenue: Turn Your Business into a Sales Machine with the $100 Million Best Practices of Salesforce.com”. You aren’t alone – just about every company struggles with adoption of their Sales Force Automation (“SFA”) system – even the SFA companies like Salesforce.com! WHY EVERYONE STRUGGLES...Read More
It’s about that time again. Time to start preparing for Dreamforce, the biggest Salesforce event of the year. Although some may approach this week with the attitude of a curious tourist, going where the wind takes them, the most productive use of time is still to plan ahead. Thinking about the event and all it...Read More
Dreamforce is all about making connections, whether that be with business partners, new friends, or even new products and ideas. Although the heavily populated Dreamforce campground makes for a great place to be introduced, that’s not so much the case for cultivating deeper relationships. Sponsors are offered certain meeting rooms but they’re hard to come...Read More
A culturally diverse sales team is a distinct advantage that many organizations fail to recognize. It’s human nature for the hiring managers to employ people that are similar to them, and companies often fall into the trap of hiring people with similar backgrounds, experiences, and habits. This can hold back an organization and cause the...Read More
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