Month

September 2014
Dreamforce 2014 is right around the corner! To gear up, we’ll be giving you the lowdown on some of the most exciting Dreamforce keynote speakers and events going on at this year’s conference. Today, get to know keynote Max Levchin with these 9 fast facts! 1. Max Levchin is currently working as the CEO and co-founder of Affirm. Previously,...
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The modern business is constantly evaluating new ways of using technology to improve efficiency and drive rapid growth. But so many options are out there and with so many coming from new, unproven companies, it’s critical to know what and who you can really trust. G2 Crowd has rapidly become the trusted source of enterprise software reviews from...
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I’ve spent this week at the ExactTarget Connections Conference in Indianapolis, and it’s been quite an event! They’ve announced some strong products and shared powerful stories about how companies are using Salesforce + ExactTarget Marketing Cloud to grow faster and connect better with customers. While I haven’t heard the actual phrase “sales and marketing alignment” thrown around...
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As marketers, we work hard to drive high quality leads into the sales pipeline so that account teams can take over and close deals. If the business were a baby, well, the baby’s gotta eat or it can’t grow — and we take pride in making sure there is a steady flow of nutrients coming in...
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[Get the incredible HelloWorld new product launch case study by clicking here] Conceiving and developing a new product is a huge challenge for companies, but even if you hit it out of the park and develop something great, sometimes the challenge is just beginning. Ensuring that a new product becomes the bonafide revenue driving machine it...
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A typical sales contest usually lasts about a month, maybe a quarter for a longer one. And while these longer contests are important to drive your team to hit or exceed their numbers, due to the length, team members can become disengaged or lack motivation as the contest wears on. This is especially true if the contest leader is so...
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