If you’ve spent any time on our website or near the LevelEleven offices, you’ve probably run into one of our favorite phrases: “Motivate What Matters.” And the fact is, if making sales were as easy as just closing deals, you wouldn’t need to motivate what matters, because you could just motivate closing deals — and...Read More
There are all sorts of reasons why you should bring gamification into your work environment. CRM adoption isn’t one of them. Well, at least it shouldn’t be your main focus. LevelEleven CEO Bob Marsh discussed this in his recent post on the Salesforce.com blog: “Gamification for CRM Adoption? Reset Your Goals.“ “It shouldn’t be a surprise...Read More
One of the biggest challenges companies face when introducing a customer relationship management (CRM) software like salesforce.com is getting their teams to actually use it. End users often view the new system as another thing to do. As a result of their lack of adoption, quantifying the technology’s ROI can be challenging for leadership. What if companies...Read More
What was it like when you first started using Twitter? Chances are you didn’t know whether to post like you do on LinkedIn, Facebook or a combination of both. You weren’t exactly sure what a hashtag was or how it worked. You had no idea how you could follow so many people (suggested to you, of course) and...Read More
After years of managing sales teams, LevelEleven CEO Bob Marsh discovered that it’s all about the carrots — at least when it comes to sales team motivation. Check out this short video to find out what exactly he learned and how it led to the creation of LevelEleven. Or, you can read the transcript: Bob:...Read More
Want stronger Salesforce adoption? All sorts of solutions exist. But you won’t get full value from any of them if you don’t remember to do this: Stay in touch with the people who use the CRM from day to day. We know — “stay in touch” is a broad phrase. Here’s what it means to...Read More
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