Ever find yourself facing a tough question from a prospect very early in your discussion? Or maybe you’ve been rushed through the beginning stages of your pitch, so they can readjust the starting point to something they haven’t already researched on their own? There’s no doubt the amount of savvy technology buyers has increased dramatically...Read More
Think you know Twitter? So did I this morning. Then I attended Quicken Loans’ first ever “Family of Companies Social Media Conference,” hosted by Twitter Senior Account Executive Sara Baker this afternoon. And I had some serious aha moments. In effort toward helping you to do the same, I’ve compiled a list of nine of the interesting...Read More
It’s not that our business development team doesn’t want to help with marketing initiatives. It’s just they spend their days juggling. They need to call and email and schedule and nurture and manage the seemingly unmanageable amount of activities that come with prospecting at a fast-growing startup. On top of carrying out marketing requests. Don’t...Read More
[Cameron is a Customer Success Manager at LevelEleven] When we talk with customers about running successful sales contests, one of the first things we say is: “Don’t overcomplicate it!” Sounds easy, right? Not always. It can be very tempting to want to motivate everything that’s important to making sales, as opposed to keying in on what...Read More
The modern business is constantly evaluating new ways of using technology to improve efficiency and drive rapid growth. But so many options are out there and with so many coming from new, unproven companies, it’s critical to know what and who you can really trust. G2 Crowd has rapidly become the trusted source of enterprise software reviews from...Read More
I’ve spent this week at the ExactTarget Connections Conference in Indianapolis, and it’s been quite an event! They’ve announced some strong products and shared powerful stories about how companies are using Salesforce + ExactTarget Marketing Cloud to grow faster and connect better with customers. While I haven’t heard the actual phrase “sales and marketing alignment” thrown around...Read More
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