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by Julie Dunn January 31, 2017

The science behind sales team motivation [Infographic]

Sales team motivation is no longer just carrots and sticks. In fact, research from Daniel Pink has found that when it comes to complex and creative tasks like selling, extrinsic motivators (punishments and rewards) aren’t as effective as intrinsic motivators. Daniel outlines his research in a TED Talk: Extrinsic motivators work for routine, algorithmic tasks.