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How-To
Your first enterprise customer is a big deal. Not only will you learn about the complexity involved in selling to a large enterprise, but it could create momentum that puts your company on a new trajectory. That’s no reason to shy away from the task ahead. Everybody is trying to sell into the large sizzly...
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Sales motivation may not be as simple as you think. Many organizations rely on traditional punishment-and-reward systems to motivate reps. But in his book “Drive: The Surprising Truth About What Motivates Us,” author Daniel Pink explains that more powerful forms of sales motivation can come from intrinsic sources. He points to multitudes of research that...
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Driving revenue with sales metrics is an iterative process. Even if you define the right operating metrics, align your team around them and course-correct performance, your sales metrics need continuous evaluation. Perhaps new initiatives require a shift in your process. And even if your plan of action hasn’t changed, the market, economy or competitors can...
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Sales coaching is like training any muscle group. In order to keep growing, you have to switch up the exercises. That’s why you need to change your sales coaching strategy every once in awhile. Don’t get me wrong, you should still have weekly or bi-monthly one-on-one sessions. But that’s not the only exercise that can...
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Every new sales leader understands this feeling: “When taking great leaps forward, life often turns to shit before it turns to Shinola.” That’s from Jen Sincero’s New York Times bestseller, “You are a Badass,” and it does a pretty good job of summarizing the chaos that follows big life changes. You got the job, but...
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Research shows that sales coaching with more data and less emotion is the most conducive to sales excellence. But many sales leaders still coach reps based on feelings and gut instinct. With a new year on the horizon, it’s time to build a better sales coaching strategy. These four steps explain how. 4 steps to...
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