You and your team have just wrapped up Q2. The sun is out and the weather is nice, leaving your reps doing more daydreaming about a pool day than focusing on pipeline growth. Use summer-themed sales contest ideas to bring them back.
5 Summer Sales Contest Ideas to Try:
1. The Contest: Q-3 Tee Time
- Goal: Drive new business by putting this golf-inspired sales contest into action. Focus your team on getting meetings booked and winning deals.
- Duration: Three weeks
- Teams: Individuals
- Point Structure: 50 points for each scheduled meeting, a bonus 300 points for closing the deal
- Winner: Whoever has the most points at the end of the contest, or the first participant to reach “fore” (four) deals closed
- Prize Ideas: A day off spent at the golf range
2. The Contest: Surfs Opp
- Goal: Ride the pipeline, dude! Use this sales contest to motivate your team to convert leads into opportunities.
- Duration: One week
- Teams: Divide your sales team into two
- Point Structure: 100 points per converted lead
- Winner: Team with most points
- Prize Ideas: Tickets to a waterpark for the winning team, or bring in a dunk tank and let them decide who goes in it
3. The Contest: Cook Off
- Goal: Get your team to cook up some hot leads by grilling the competition. Use the competition field in your CRM system to find a list of leads lost to competitors and start calling!
- Duration: One day. Break for hot dogs and hamburgers at lunch to view the sales leaderboard and discuss best practices. Then back to the phones!
- Teams: Individuals
- Point Structure: 10 points per phone call
- Winner: Participant with most points
- Prize Ideas: Gift card to steakhouse, or grilling accessories
4. The Contest: On the Hook
- Goal: Use a fishing-themed contest to get conversations going and reel in decision makers. Make sure your sales team is getting on the phones with the right people.
- Duration: Three weeks
- Teams: Divide your sales team into two
- Point Structure: 10 points per quality conversation with a decision maker
- Winner: Team with the most points
- Prize Ideas: Half day off for Fishing Friday at watering hole of choice
5. The Contest: United Sales of America
- Goal: Make sure your team reaches out across different locations. Base this contest around conversations with a lead from each state.
- Duration: One to two days, depending on how long it takes for someone to reach a prospect in every state.
- Teams: Individuals
- Winner: First participant to connect with a person from each of the 50 states
- Prize Ideas: A mini stand-up American flag for a desk trophy and bragging rights
Looking for even more summer-themed sales contest ideas? Get our free eBook:
