When you’re counting on making big gains at your annual conference, the first thing you have to do is bring the crowd.
For call center and software solutions provider Interactive Intelligence, their annual conference is where customers, partners, resellers and consultants all come together to strengthen relationships and learn what’s new with the business. But after realizing they were falling behind their conference registration goal with only 2 months to go, leadership at Interactive Intelligence launched a LevelEleven campaign to get their team rallied around signing up attendees and hitting their goal.
Watch the video below to see how Interactive Intelligence didn’t just hit their registrant goal, but exceeded their own expectations 6x over!