WHERE TO START: The most popular opportunity contest being run with LevelEleven partners is one that rewards participants for stage progression; motivate your folks to move their opportunities a step closer to a “win”.
Other ideas include a contest that rewards participants for new opportunities added during the contest timeframe, a contest that is based on prospecting, rewarding participants for adding a competitive presence (if applicable) to an opportunity, or one that rewards participants for new opportunities generated supporting a new product you are bringing to market.
NOBODY PUTS BABY IN A CORNER
IDEA: Based on the famous line from “Dirty Dancing”
GOAL OF CONTEST: Resuscitate old and/or outdated Opportunities by rewarding points for Opportunities advanced during the contest. Reward extra points for Opportunities created more than 90 days ago
THE FIRST RULE OF (INSERT PRODUCT NAME): YOU TALK ABOUT (INSERT PRODUCT NAME)
IDEA: A play on words on the famous line from “Fight Club”: “The first rule of Fight Club is you don’t talk about Fight Club”
GOAL OF CONTEST: This competition will be based on a new product going to market. Make this a dollar value based contest where the winner will have the highest cumulative Opportunity amount for that product.
POSSIBLE PRIZES: “Fight Club” on DVD; gym membership including X hours with a personal trainer
IDEA: Based on the German Oktoberfest and “Das Boot” (a means for which to drink large quantities of beer)
GOAL OF CONTEST: The winner of this competition will have the highest dollar amount of opportunities in the month of October.
POSSIBLE PRIZES: Happy Hour for your team at your favorite local beer joint; a beer boot