WHERE TO START: The most popular cleanup contest being run with LevelEleven partners is one that rewards participants for cleaning up old opportunities (updating the sales stage to “Closed Lost” with a reason for the closed opportunity).

Other ideas include updating the status of current contacts (no longer there, retired, deceased, etc.), adding account web sites and/or adding competitive presence at an account (if applicable).

THE WALKING DEAD (CONTACT CLEAN UP)
IDEA: In celebration of the highest rated cable show, “The Walking Dead”

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GOAL OF CONTEST: There is nothing worse than outdated Contacts.  Marketing and management send out emails about a new product or another initiative and half of them come back undeliverable.  Build a contest in which participants are rewarded for each Contact email address updated during your competition.

POSSIBLE PRIZES: Walking Dead on DVD (Seasons 1-3)Walking Dead action figures; Monopoly The Walking Dead  Survival EditionThe Walking Dead: Compendium One or Two

CONTACTS AS OLD AS THE COLONISTS
IDEA: In Celebration of Thanksgiving

ALTERNATIVE NAMES: Thanks for Updating your Contacts

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GOAL OF CONTEST:  Just as bad as Contacts who no longer exist at an Account are Contacts that have incorrect email addresses, titles, etc.   Build a contest in which participants are rewarded for each Contact updated during your competition.

POSSIBLE PRIZES: A turkey delivered to your house for Thanksgiving