WHERE TO START: The most popular lead contest being run with LevelEleven partners is one that rewards participants for converting leads.
Don’t stop there, however! Design a contest that rewards the lead response time of your participants, one that rewards participants for generating leads, a contest that is based on prospecting, and/or one that rewards participants for new leads generated when bringing a new product to market.
DEAL OR NO DEAL?
IDEA: Inspired by the popular game show, motivate participants to convert leads into opportunities
GOAL OF CONTEST: Run an individual based contest that awards participants based upon who can convert the most leads to opportunities in a specific timeframe. The person with the most converted leads wins.
IDEA: In celebration of everyone’s favorite cartoon, “The Flintstones”
CHANNEL11 WAV FILES: SOUND CLIP
GOAL OF CONTEST: Award points for adding leads, and then award double the points if that lead is converted to an opportunity