WHERE TO START: The most popular lead contest being run with LevelEleven partners is one that rewards participants for converting leads.  

Don’t stop there, however!  Design a contest that rewards the lead response time of your participants, one that rewards participants for generating leads, a contest that is based on prospecting, and/or one that rewards participants for new leads generated when bringing a new product to market.

DEAL OR NO DEAL?
IDEA: Inspired by the popular game show, motivate participants to convert leads into opportunities

BULLETIN BOARD: IMAGE 1; IMAGE 2

GOAL OF CONTEST: Run an individual based contest that awards participants based upon who can convert the most leads to opportunities in a specific timeframe. The person with the most converted leads wins.

POSSIBLE PRIZES: Deal or No Deal Handheld Game; Dave & Buster’s (or local arcade) gift card

YABBA-DABBA-LEADS
IDEA: In celebration of everyone’s favorite cartoon, “The Flintstones”

BULLETIN BOARD: IMAGE 1; IMAGE 2; IMAGE 3

CHANNEL11 WAV FILES: SOUND CLIP

GOAL OF CONTEST: Award points for adding leads, and then award double the points if that lead is converted to an opportunity

POSSIBLE PRIZES: Flintstones: The Complete Series on DVD; Flintstones Mini-Figure 6-Pack to be displayed on the winner’s desk; Winner gets to pick someone to ear a Fred Flintstone costume for the day